For the new Mercedes-Benz A-Class (2018), Simone Kurek helped to design the completely new MBUX multimedia system. As an interaction designer and cognitive scientist, Simone helped to build the foundation of this interface of the future – an interface designed to create an emotional connection between vehicle, driver and passengers. Subscribe to Mercedes-Benz on YouTube: http://www.youtube.com/subscription_center?add_user=MercedesBenzTV.
► Learn more about the new A-Class and MBUX:
► Watch the world premiere trailer of the new A-Class (2018):
► Watch the A-Class MBUX video “I Made it” (Part 1):
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